Outbound Email Marketing
Targeted. Personalised. Scalable.
Outbound email campaigns that fuel your full funnel, from cold outreach to warm conversions. At Epic New Media, we don’t just send emails — we build intelligent outbound systems that start conversations, generate qualified leads, and move prospects through your funnel with purpose. Whether you’re breaking into new markets or re-engaging dormant leads, our outbound strategies are tailored to get you noticed — and get results.
Why Outbound Email Still Works — When Done Right
Cold outreach often gets a bad name. But when it’s strategic, personalised, and integrated into your wider funnel, it becomes one of the most effective tools for pipeline growth.
Our outbound email campaigns:
- Identify and reach your ideal clients
- Spark real conversations
- Nurture leads into warm opportunities
- Feed directly into your CRM and sales funnel
Whether you’re B2B or B2C, we craft outreach that feels human, not spammy, and drives qualified replies, not unsubscribes.
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Our Outbound Email Services
Prospecting & List Building
We use precision targeting to build curated lists based on job title, industry, pain points, and buying signals – so your message lands with the right people.
Messaging Strategy & Copywriting
We craft compelling, personalised cold email sequences designed to start conversations, not get ignored. No fluff. No generic templates. Just smart messaging tailored to your ICP and funnel goals.
Multistep Email Sequences
From first-touch to follow-up, we create multi-email sequences with strategic timing, variations, and testing to maximise open rates, clicks, and replies.
CRM Integration & Funnel Alignment
Every reply and lead is tracked, tagged, and pushed to your CRM or sales team. Our campaigns don’t just generate interest – they plug directly into your full marketing funnel for seamless handoff and nurturing.
A/B Testing & Optimisation
Subject lines, calls-to-action, send times – we test everything. And we iterate fast. The result? Campaigns that improve over time and keep your pipeline full.
Where Outbound Fits in Your Full Funnel Strategy
| Funnel Stage | Role of Outbound Email |
| Awareness | Introduce your brand to targeted cold leads |
| Consideration | Share value-driven content & insights |
| Decision | Book meetings, send case studies, drive demos |
| Retention | Reconnect with old leads or lapsed clients |
Outbound email is the front door. Full funnel marketing keeps the conversation going.
Let’s Start Filling Your Funnel
Outbound email done right can open up entirely new revenue streams. Let us build a system that generates qualified conversations at scale.
Let’s map your audience, craft your outreach, and grow your pipeline – fast.