Search Engine Optimisation (SEO) Agency in Manchester
Whatever the size and type of your business, you’ll appreciate how important it is to develop and use effective SEO strategies. This is highlighted when you appreciate that over three billion searches are made just using Google in any single day. Of course, while maximising your presence there, it’s also important to establish and maintain a powerful SEO presence on other search engines such as Yahoo or Bing.
Our team of search engine marketing specialists based in Deansgate, Manchester are passionately committed to delivering effective SEO results, both in terms of website ranking and search engine scaling.
How Epic New Media delivers powerful SEO results for businesses
Our experience in delivering effective Google ranking for our clients can be put to use gaining such results for your business. We know what works and are able to use this vital expertise to help grow your business over a sustained period.
The Epic New Media SEO Action Plan for your business
Each of our clients has unique needs, and the plan we create for your business will meet yours. Here are some of the likely actions we’ll take on your behalf:
Undertake keyword research: investigating both short- and long-tail keyword terms for precise targeting
Analyse your key competitor activity: across the key search engines, monitoring any changes to allow for modifications to the SEO strategy for your Manchester business
Optimise your web presence: to ensure searchers find you, thanks to SEO-effective meta and headings tags, page titles and more
Manage your content: providing top quality copy, relevant to both your marketplace and customers, and offering constant engagement
Build key links: we commit to using only legitimate and natural techniques, in ways acceptable to the key search engine companies, thus effectively building the importance of your website
Website analytics: we use both Google and Ruler Analytics to deliver a comprehensive insight of the ongoing effectiveness of the workings and marketing of your web presence
Through each of the above, together with the design of specific landing pages to exactly meet identified customer needs or wants, and the use of data-led conversion rate optimisation (CRO), our team will work with you to place long-term SEO effectiveness at the heart of your Manchester business.
Our vital commitment to you
While others may offer instant ranking success, be wary. This can often be in ways that violate the requirements of the search engine companies and can be detrimental to your business. Here at Epic, we always adapt our actions to match the latest algorithmic changes, but never in ways that would violate the industry-leading and demanding Google Webmaster Guidelines.
How can Epic New Media deliver the SEO results your business requires?
Well, at this stage, we don’t know! That’s why we’d like you to get in touch for an obligation-free discussion. Simply call 0800 464 0160 or drop us a message. We’ll always want to learn a great deal about your business before ever making any suggestions or proposals.
Like you, we’re driven by assessed results, rely on proven evidence, and aim to establish genuine communication and empathy with our clients. We look forward to hearing from you!
SEO stands for Search Engine Optimisation and it is the process of improving a website to increase its visibility in search engines. Google is the most commonly used search engine so it tends to be the main focus of an SEO campaign. SEO can be broken down into a few sections:
Keyword Research – It is critical to identify the keywords that will attract the correct audience to a website. A good SEO strategy should target keywords with high intent, along with long-tail keywords.
Competitor Analysis – We analyse the keywords that your competitors are targeting to identify opportunities to grow your website traffic.
On-site Optimisation – Websites must be correctly optimised to target keywords effectively. Websites also must be technically sound so search engines can crawl them effectively and provide a good user experience.
Content – Quality unique website content is required in order for a web page to rank. Posting new content regularly helps a website to grow.
Link Building – Developing a domain’s backlink profile will increase its importance and, therefore, improve performance.
Good results from an SEO campaign lead to an increase in website traffic and an increase in repeatable business. This can have a massive impact on revenue and help businesses grow.
It can take a while to generate results from SEO compared to other channels, such as PPC, due to its nature. Epic New Media’s approach is to initially target the less competitive keywords in the first 3 months to generate ROI quickly while building towards to ranking for the more competitive keywords in the long-term.
SEO and PPC can work together. PPC can be used to generate results fairly quickly and support SEO while they are gaps in keyword rankings. SEO can be used to generate long-term and more cost-effective results and more cost-effective, as PPC requires a budget so the amount of traffic can depend on the available budget. Speak to us to discuss what channel is the most suitable for your business 0843 509 4509.
Our costs vary depending on how difficult it will be to generate results as we may need to dedicate more time to websites that are in poor condition, new domains and/or websites in a competitive industry. Call us today on 0843 509 4509 to arrange a free audit.