4 SEO resources you have to follow in 2018
Search engine optimisation is one of the most important strings you could add to your digital marketing bow, with Google dominating most of our online decisions. Going into 2018, Google is showing no sign of giving up its supremacy. It can be tough to keep up with the latest developments in SEO, which is why we’ve compiled 4 of our favourite resources that you can follow, to keep on top of all that is search in the coming year.
Still going strong, Moz creator Rand Fishkin gives us his insight into an SEO topic or problem every Friday. With his famous whiteboard videos, Rand takes us through common SEO questions or issues. It’s a great way to while away some time on a dull Friday afternoon in the office, while updating your knowledge.
If you can listen to podcasts during the day, WebmasterRadio.FM has SEO 101, a ‘back to basics’ program, which helps their subscribers to improve on their SEO. If you’re just getting your start in digital marketing, or you want to refresh the basics, this can be a great podcast to listen to. There’s more than 200 shows, which will take you well into 2018.
Blogs are a great place to grab bite sized pieces of information; Search Engine Land is a great resource for all the latest SEO news. You can sign up to their newsletter to get regular updates in your inbox, which will give you new ideas to pursue to help you take your SEO tactics to the next level.
Not to toot our own horn, but our blog is also a fantastic online resource for the latest SEO updates and news. We’re a Liverpool-based company, and can give great insight into locally focused SEO. Of course, if you like what we discuss on our blog, but feel you don’t have the resources to execute it in house, you can opt to work with us as a client.
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