Articles by Ian Leadbetter
How to fix “Googlebot Cannot Access Your JavaScript and CSS Files”
If you have recently checked your Google Webmaster tools dashboard to find a message from Google titled “Googlebot Cannot Access Your JavaScript and CSS Files”, don’t be alarmed – Google…
Read MoreHow long does SEO take to work?
Two of the most common questions we are asked are "how long will it take to rank on the first page for my keywords?" or "when can I expect…
Read MoreThe 3 keys to creating a content strategy for your blog
A lot of business owners will have experience with blogging, which is one of the finest ways to publish brand opinion and get relevant and engaging content to customers.…
Read MoreBuilding links can harm your SEO efforts.
If you are building links to your website, or you have a search marketing agency building links for you, stop what you/them are doing. Building links can harm your SEO…
Read More5 common ways to get ideas for your blog (and 5 additional, genius ways)
It is easy to get article ideas for your business blog, no matter its audience. You might not think it is, but the tools for doing so are right at…
Read MoreThe 6 easiest SEO mistakes to make (and how to fix them)
Search engine optimisation (SEO) is a complex thing and getting to grips with it can take a lot of time and effort. And like anything you do in regard to…
Read MoreEmbracing a Data-Driven Approach to Content Marketing
“Content is king” is the mantra of many a website manager and online marketer, but it is much more than a simple catch-all phrase. The real trick is to go…
Read MoreSearch engine marketing in 2015 – how to be a winner
Everyone makes resolutions to do better at the start of a new year, so why not add “improve my search engine marketing results” to your list for 2015? There have…
Read MorePPC and SEO are best combined together
Pay-per-click and search engine optimisation are often thought of as two very different online strategies, which they are. But, many companies only go for one or the other, most usually…
Read MoreThe link between payment methods and conversion rates
When setting up your online store you will have had a myriad payment options to choose from – PayPal, Skrill, WorldPay, SagePay and Google Wallet are just a few, all…
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